I guess the client just want to have fun fun fun with his site, nothing more or less.
This isn’t Cyndi Lauper we’re talking about here. Please read #8 on the first page of comments, some information didn’t make it out of the editing process.
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Jeff McGinnis
I think that if you are going to speak about clarity and good writing in an article, you should practice it. In the lead paragraph, the comma after “well written” is wrong.
“Throughout all these projects, one thing has remained a constant: those with clear, well-written, strategies ran smoother than those without—and ended up pleasing everyone, including the client.”?
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Heidi Harman
Strategy in within webb is offcourse a must. I´ve noticed that during the work process companies dreams, visions ang goals are often not heard because of them not havinga processw here they take time to vision. Taking that time (and saving twice as much recouces in the future) results in them dreaming about the stars and at least reaching for the tree tops. Where when they dont, the taktical results end up, well, still on the ground. So by inspiring people/ companies (read customer) to havinga sound goal clarification process, we save them, and us time, that we can both use more wisley, for polishing the site, and giving the end user a aha-experiance. Now thats a goal.
Articles like this are so helpful in reminding us of what to focus on in our business. The simplicity and drive presented here are refreshing. Thanks for the insight.
Funny thing is, I was the designer that invited Greg to the meeting. We were just starting out and the client wanted folks to help brainstorm. Greg was a friend of a friend and was a web designer for a small department at the University of Alaska. My fault for not telling Greg the goal of the site, which was apparantly clear to everyone in the room except him. The client wanted to make money from his cars—either through promotional purposes or by selling them outright.
The site became a fan favorite for Mustang drivers around the world and was mentioned in several magazines. The client ended up selling the cars for a huge profit, and credited the web site for the sale. The web site was dramatically more cost-effective than any print campaign could hope to be (I was green and quite cheap back then). He did keep one of the cars, and graciously offered to allow me to drive it on my wedding day 8 years later.
The site was literally the first client of the web business I started at the age of 23 (that’s 1996). Those early years taught me a lot of lessons. For the record, the consulting business that I started continues to thrive (though I sold out a few years back to move onto “other things”:http://www.gojobby.com).
48 Reader Comments
Back to the ArticleGreg Storey
I guess the client just want to have fun fun fun with his site, nothing more or less.
This isn’t Cyndi Lauper we’re talking about here. Please read #8 on the first page of comments, some information didn’t make it out of the editing process.
stone cold steve austin
get me the whole details about the time management
Its very much useful for my seminar
Dan Wilt
Just another great article. I will keep an eye out for more articles that you publish.
Jeff McGinnis
I think that if you are going to speak about clarity and good writing in an article, you should practice it. In the lead paragraph, the comma after “well written” is wrong.
“Throughout all these projects, one thing has remained a constant: those with clear, well-written, strategies ran smoother than those without—and ended up pleasing everyone, including the client.”?
Heidi Harman
Strategy in within webb is offcourse a must. I´ve noticed that during the work process companies dreams, visions ang goals are often not heard because of them not havinga processw here they take time to vision. Taking that time (and saving twice as much recouces in the future) results in them dreaming about the stars and at least reaching for the tree tops. Where when they dont, the taktical results end up, well, still on the ground. So by inspiring people/ companies (read customer) to havinga sound goal clarification process, we save them, and us time, that we can both use more wisley, for polishing the site, and giving the end user a aha-experiance. Now thats a goal.
Angela James
Articles like this are so helpful in reminding us of what to focus on in our business. The simplicity and drive presented here are refreshing. Thanks for the insight.
Tony Wright
Yaw, the article seemed a tad self-serious to me.
Funny thing is, I was the designer that invited Greg to the meeting. We were just starting out and the client wanted folks to help brainstorm. Greg was a friend of a friend and was a web designer for a small department at the University of Alaska. My fault for not telling Greg the goal of the site, which was apparantly clear to everyone in the room except him. The client wanted to make money from his cars—either through promotional purposes or by selling them outright.
The site became a fan favorite for Mustang drivers around the world and was mentioned in several magazines. The client ended up selling the cars for a huge profit, and credited the web site for the sale. The web site was dramatically more cost-effective than any print campaign could hope to be (I was green and quite cheap back then). He did keep one of the cars, and graciously offered to allow me to drive it on my wedding day 8 years later.
The site was literally the first client of the web business I started at the age of 23 (that’s 1996). Those early years taught me a lot of lessons. For the record, the consulting business that I started continues to thrive (though I sold out a few years back to move onto “other things”:http://www.gojobby.com).
Cheers,
-t
Danou Nauck
Already read this saying before?
Sure you did. But it seems to be valueable – does’t it?
Thanks for the knowledge!
salut
danou