Windows on the Web

by Karen McGrane

11 Reader Comments

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  1. This is one area that I feel the Google Chrome team has done a great job. I’m able to view the tabs that I’ve left open on my iPhone on both my tablet and laptop via Chrome. Now it’s just up to content creators (and curators) to keep things consistent. I could see myself in the (hopefully not so distant) future, beginning to read an article on my desktop at work, continue reading on my phone on the way down the elevator, and have my car pick up where I left off and finish reading the article to me as I commute back home.
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  2. Yeah, a mix of how chrome syncs and the way the kindle app syncs between devices.
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  3. You make some great points here. I was thinking about this user behavior recently and wondered if the link for analytics is going to come through cookie transfer between logged-in browsers. Chrome has been letting users login for tab syncing for a while, and now iCloud does the same for Safari. So if you want to finish a purchase, more than just the URL needs to get passed over. I called it “intermodal UX” when I mused about it earlier. You start a journey in one device, and finish it with another: http://domain7.com/blog/thinking-about-intermodal-ux.
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  4. Excellent piece! It’s important to remember that the problem you’re talking about isn’t solved by any particular piece of technology. Cleanly presenting consistent content across multiple devices and experiences is a goal that must be planned and designed for. Even the much-lauded NPR COPE approach doesn’t guarantee it—some of their tablet apps, for example, only show a subset of the news that’s on the full web site. The underlying capability is there thanks to their infrastructure, but the process of news discovery and sharing is made a bit more frustrating before of the decisions made on top of that infrastructure.
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  5. One of the main reasons I move from my phone or tablet to another device (usually my computer) is to gain access to features that have been disabled or don’t work properly on mobile. I like features that sync my devices through the cloud to help smooth this process, since undoubtedly many sites (and apps) will continue to work differently on different devices.
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  6. Or use something like Pocket (http://getpocket.com/).
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  7. Great points. Similarly, e-mail marketing especially needs to realize this crossing device usage pattern.  My addition would be that too many times I’m sent an e-mail newsletter that I read on my phone then sent to a website that I can’t navigate using that same mobile device. These cross interface/app/website hand offs will be critical to effective UX design and content strategy and delivery in the next generation of online development and a unified content strategy / web development.
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  8. Fantastic writing about responsive web design. Now, it will be easy for me to convince my clients to go for responsive design (I will pass this article to them). Very good article and written in a funny way but most describing manner. Thanks you.
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  9. Great post, Karen! The simple truth is that our communications are using multiple devices (in the case of iProducts, we do play with iMessage on three devices), we pick up conversations that ended on Twitter and move them to Facebook or email, or even LinkedIn. Content consumption device shall be pleasing the user requirements, not the publishers’. The latter should just make it available across the board.
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  10. Checked Universal Analytics?
    http://analytics.blogspot.se/2012/10/universal-analytics.html Yes, you must have ID that can stitch different device sessions together, but you can get that from logins, newsletter links, etc. One step forward.
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  11. Great work
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