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Issue № 171

Designing for Context with CSS

by Joshua Porter52 Comments

The medium is the message: Imagine providing unique information exclusively for people who read your site via a web-enabled cell phone — then crafting a different message for those who are reading a printout instead of the screen. Let your context guide your content. All it takes is some user-centric marketing savvy and a dash of CSS.

Helping Your Visitors: a State of Mind

by Nick Usborne35 Comments

Even the simplest website is harder to figure out than a catalog or magazine. We all know how to “use” a catalog: start at the front cover and keep turning the pages. But with every new site we visit, we have to “learn” how it works, how its “pages” turn, how to find what we’re looking for. Text that takes visitors’ needs into account can help guide them through the maze.

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From the Blog

Ten CSS One-Liners to Replace Native Apps

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Longform Content with Craft Matrix

Jason Santa Maria recently shared some thoughts about pacing content, and my developer brain couldn’t help but think about how I’d go about building the examples he talked about. The one fool-proof way to achieve heavily art-directed layouts like those is to write the HTML by hand. The problem is that content managers are not always developers, and the code can get complex pretty quickly. That’s why we use content management systems—to give content managers easier and more powerful control over content.