A List Apart

Menu
Issue № 248

Make people read your copy and stop robots from reading your e-mail address.

Graceful E-Mail Obfuscation

by Roel Van Gils101 Comments

Hide e-mail addresses from spam bots while revealing them to readers as real, clickable links. This transparent and fully automated solution guarantees that all addresses on your site will be safe—even the ones that show up in blog comments!

Greatest Copy Shot Ever Written

by Nick Padmore27 Comments

“Got Milk?”, “Don’t leave home without it”, “Good to the last drop.” You know these taglines and the products associated with them. So what makes a great copy shot? Is there a formula? And can understanding advertising help us write better web copy?

More from A List Apart

Columnists

Rian van der Merwe on A View from a Different Valley

Work Life Imbalance

Workspaces now include the comforts of home, and homes are filled with devices that connect us to work. It’s time to reconsider our enthusiasm for being available to deal with work any time, day or night. The balance we thought we’d find is tipped heavily toward productivity, to the detriment of exploration, inspiration, and regeneration.

From the Blog