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Issue № 255

Web form design and web findability

Sign Up Forms Must Die

by Luke Wroblewski · 79 Comments

You load a new web service, eager to dive in and start engaging, and what’s the first thing that greets you? A sign-up form. We can do better, says Luke Wroblewski, author of Web Form Design: Filling in the Blanks. Via a technique of "gradual engagment," we can get people using and caring about our web services instead of frustrating them (or sending them to a competitor's site) by forcing them to fill out a sign-up form first.

Findability, Orphan of the Web Design Industry

by Aarron Walter · 40 Comments

Findability is to Search Engine Optimization (SEO) as "web standards" is to "table layouts." In a web whose vastness exceeds comprehension, sites with findable content win. The good news is that everyone on your team can help make your site findable. Get a taste for this essential discipline from Aarron Walter, author of Building Findable Websites: Web Standards, SEO, and Beyond.

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Columnists

Mark Llobrera on Professional♥︎Amateurs

Memory Management

No matter what your dev job description is, you need a robust and reliable system for note-taking, bookmarking and—this part is essential—finding the information you’ve captured. Even before you’ve built up your skills, a mature process for managing the information involved in your work will help throughout your career. Mark Llobrera likes to keep his memory management method simple, searchable, and software-independent.

From the Blog

Developing Empathy

Everyone talks a lot about empathy, but distilling that theory-driven talk into practices for our day-to-day work can seem daunting. Susan Robertson shows how she's been able to practice empathy for users as a developer.

On Our Radar: Four-and-a-Horse Stars

This week's recommended reading list has bad news for icon fonts: we learn from Seren Davies' presentation that they present accessibility issues for people with dyslexia. Plus: our favorite tech TinyLetter, the NYSE computer glitch, an animal gif, and more.