A List Apart

Menu
Issue № 255

Web form design and web findability

Sign Up Forms Must Die

by Luke Wroblewski · 79 Comments

You load a new web service, eager to dive in and start engaging, and what’s the first thing that greets you? A sign-up form. We can do better, says Luke Wroblewski, author of Web Form Design: Filling in the Blanks. Via a technique of "gradual engagment," we can get people using and caring about our web services instead of frustrating them (or sending them to a competitor's site) by forcing them to fill out a sign-up form first.

Findability, Orphan of the Web Design Industry

by Aarron Walter · 40 Comments

Findability is to Search Engine Optimization (SEO) as "web standards" is to "table layouts." In a web whose vastness exceeds comprehension, sites with findable content win. The good news is that everyone on your team can help make your site findable. Get a taste for this essential discipline from Aarron Walter, author of Building Findable Websites: Web Standards, SEO, and Beyond.

More from A List Apart

Columnists

Rachel Andrew on the Business of Web Dev

Software Audits for the Tiny Business

Routine software audits sound like just about the most boring thing in the world. But losing access to a DNS server, missing important alerts from a developer, or paying for a forgotten service are adventures nobody needs. Often, a contractor or an employee sets up an account or buys software for company use. When that person moves to another role, important license or login information can get lost in the shuffle. Rachel Andrew wants you to love the drab old software audit. It’s your best ally for preventing nasty surprises.

From the Blog

On Our Radar: Precious Humans

There are plenty of links and a minimum of one (1) gif awaiting you, as always, in this week's On Our Radar. But first, we want to talk about someone who has inspired all of us: Molly Holzschlag, an influential web standards champion and dear friend.

Learning New Tricks

Going back to basics is never easy. Anthony Colangelo reminds us that sometimes the knowledge we've gained and best practices we've learned can work against us. If you're taking on something new, be ready to learn some new tricks.