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Issue № 290

JavaScript MVC

by Jonathan Snook · 26 Comments

As JavaScript takes center stage in our web applications, we need to produce ever more modular code. MVC (Model-View-Controller) may hold the key. MVC is a design pattern that breaks an application into three parts: the data (Model), the presentation of that data to the user (View), and the actions taken on any user interaction (Controller). Discover how MVC can make the JavaScript that powers your web applications more reusable and easier to maintain.

The Case for Content Strategy—Motown Style

by Margot Bloomstein · 22 Comments

Over the past year, the content strategy chatter has been building. Jeffrey MacIntyre gave us its raison d'être. Kristina Halvorson wrote the call to arms. Panels at SXSW, presentations at An Event Apart, and regional meetups continue to build the drum roll. But how do you start humming the content strategy tune to your own team and to your prospective clients? Listen up and heed Aretha Franklin. No, really.

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Rachel Andrew on the Business of Web Dev

Looking Outside

Partners in a small, close leadership team—such as in a family business—often know each other’s minds very well, and agree on most things. That’s great to keep things running smoothly (though sometimes there’s awkwardness when business disagreements intrude on home life). On the other hand, it can also lead to stagnation. Rachel Andrew is finding that an outsider’s perspective can help when partners can’t quite see eye to eye—or when they agree too much.

From the Blog

Prioritizing Structure in Web Content Projects

New content projects present a classic chicken-and-egg problem: should we start with the words, or focus on the structure they’ll take? There are benefits and challenges either way, but Eileen Webb has recently become a believer that starting with structure creates a better workflow for developers, designers and content creators alike.