Triple issue on UX and search. Get rational with search site analytics. Test search for relevancy and precision. Join our search party!
by Avinash Kaushik ∙ 7 Comments
Your search and clickstream data is missing a key ingredient: customer intent. You have all the clicks, the pages people viewed, and where they bailed, but not why they came to the site. Your internal site-search data contains that missing ingredient: intent. Learn five ways to analyze your internal site-search data, data that's easy to get, to understand, and to act on.
by John Ferrara ∙ 10 Comments
Despite the fact that site search often receives the most traffic, it’s also the place where the user experience designer bears the least influence. Few tools exist to appraise the quality of the search experience, much less strategize ways to improve it. But relevancy testing and precision testing offer hope. These are two tools you can use to analyze and improve the search user experience.
by Lou Rosenfeld ∙ 8 Comments
Top-down analytics are great for creating measurable goals you can use to benchmark and evaluate the performance of your content and designs. But bottom-up analysis teaches you something new and unexpected about your customers, something goal-driven analysis can't show you. Discover the kinds of information users want, and identify your site's most urgent mistakes.
In any given day I can find myself reading up on a new W3C proposal, fixing an issue with our tax return, coding an add-on for our product, writing a conference presentation, building a server, creating a video tutorial, and doing front end development for one of our sites. Without clients dictating my workload I’m in the enviable position of being able to choose where to focus my efforts. However, I can’t physically do everything.
MapBox's new vector-based map tiles are more stable, more scalable, and customizable to an amazing degree.
The dust has begun to settle after Google’s announcement that Chrome would soon be using their own divergent fork of WebKit as a rendering engine. Now that things have calmed down a bit, I’ve asked Paul Irish to share some of the Chrome team’s plans for the near future.
