A List Apart

Menu
Issue № 295

Stop bewildering them with babble: communicate the business value of UX research to clients. Beyond keywords and killer headlines: make your rich content sites learner-friendly.

Can You Say That in English? Explaining UX Research to Clients

by David Sherwin · 4 Comments

It's hard for clients to understand the true value of user experience research. As much as you'd like to tell your clients to go read The Elements of User Experience and call you back when they're done, that won't cut it in a professional services environment. David Sherwin creates a cheat sheet to help you pitch UX research using plain, client-friendly language that focuses on the business value of each exercise.

You Can Get There From Here: Websites for Learners

by Amber Simmons · 24 Comments

"Content-rich" is not enough. Most websites are not learner-friendly. As an industry, we haven't done our best to make our content-rich websites suitable for learning and exploration. Learners require more from us than keywords and killer headlines. They need an environment that is narrative, interactive, and discoverable. Amber Simmons tells how to begin creating rich content sites that invite and repay exploration and discovery.

More from A List Apart

Columnists

Rian van der Merwe on A View from a Different Valley

How to Do What You Love, the Right Way

You can find work where you do what you love, even without making a huge career zig-zag. Start now by doing what you love some of the time, and it will help you get to a place where you can do what you love most of the time.

From the Blog

Learning to Be Flexible

As a freelancer, I work in a lot of different code repos. Almost every team I work with has different ideas of how code should be organized, maintained, and structured. Now, I’m not here to start a battle about tabs versus spaces or alphabetical order of CSS properties versus organizing in terms of concerns (positioning styles, then element layout styles, then whatever else), because I’m honestly not attached to any one system anymore.

Personalizing Git with Aliases

Part of getting comfortable with the command line is making it your own. Small customizations, shortcuts, and time saving techniques become second nature once you spend enough time fiddling around in your terminal. Since Git is my Version Control System of choice (due partially to its incredible popularity via GitHub), I like to spend lots of time optimizing my experience there.