A List Apart

Menu
Issue № 300

Words that Zing

by Colleen Jones · 26 Comments

When someone consults a website, there is a precious opportunity not only to provide useful information but also to influence their decision. To make the most of this opportune moment, we must ensure that the site says or does precisely the right thing at precisely the right time. Understanding the rhetorical concept of kairos can help us craft a context for the opportune moment and hit the mark with appropriately zingy text.

The Problem with Passwords

by Lyle Mullican · 46 Comments

Abandoning password masking as Jakob Nielsen suggests could present serious problems, including undermining a user’s trust by failing to meet a basic expectation. But with design patterns gleaned from offline applications, plus a dash of JavaScript, we can provide feedback and reduce password errors without compromising the basic user experience or losing our visitors’ trust.

More from A List Apart

Columnists

Laura Kalbag on Freelance Design

The Illusion of Free

The number of predictions that algorithms can make about us from even minimal data is shocking. Although we’re offered privacy settings that let us control who of our friends sees what, all our information and behavior tends to be fair game for behind-the-scenes tracking. We simply don’t know everything that’s being done with our data currently, and what companies might be able—and willing—to do with it in the future. Laura Kalbag believes it’s time to locate the exits.

From the Blog