A List Apart

Menu
Issue № 334

Be passionate about client relationships and compassionate about customer service.

Marry Your Clients

by Shane Pearlman5 Comments

Do you consistently work to stay engaged, or do you get comfortable with clients? With new projects, it's easy to make the extra effort. The longer you work together, the easier it becomes to feel satisfied with the status quo, while giving your best energy to the shiny new client. Rather than pretend this won't happen, prepare for it and create a strategy to combat it. Shane Pearlman shows us how.

Being Human is Good Business

by Kristin Smaby13 Comments

Customers aren't shy about shouting their experiences, good and bad, to the world via Twitter and Facebook. When you see customer service as a cost center, you risk treating customers as a liability. Yet, customers are a valuable resource: their feedback is integral to shaping your product and building your brand. Customer service, by definition, is about serving people; it should be genuine, personalized, and compassionate, or, simply put, human.

More from A List Apart

Columnists

Matt Griffin on How We Work

Being Profitable

So you own a business. It’s the best job you’ve ever had, and it will be forever—as long as the business stays viable. That means understanding when it's profitable, and when you may have to make some adjustments. Don’t worry—it doesn’t require an accounting degree and it won’t turn you into a greedy industrialist.

From the Blog

Valediction

When I first met Kevin Cornell in the early 2000s, he was employing his illustration talent mainly to draw caricatures of his fellow designers at a small Philadelphia design studio. Even in that rough, dashed-off state, his work floored me. It was as if Charles Addams and my favorite Mad Magazine illustrators from the 1960s had blended their DNA to spawn the perfect artist.