A List Apart

Menu Issue № 337

Inject life, joy, and personality into your sites and apps, and organize your content for better mobile experiences with excerpts from two new A Book Apart books.

Personality in Design

by Aarron Walter · 22 Comments

Personality is the mysterious force that attracts us to certain people and repels us from others. Because personality greatly influences our decision-making process, it can be a powerful tool in design. In an exclusive excerpt from his spanking new book Designing For Emotion, Aarron Walter shows us how to create a strong human connection in human-computer interaction by turning our design interactions into conversations, imbuing mechanical "interactions" with distinctively human elements, and using design and language techniques to craft a living personality for your website.

Organizing Mobile

by Luke Wroblewski · 14 Comments

When organizing content and actions on mobile, solid information architecture principles like clear labeling, balanced breadth and depth, and appropriate mental models remain important. But the organization of mobile web experiences must also align with how people use their mobile devices and why; emphasize content over navigation; provide relevant options for exploration and pivoting; maintain clarity and focus; and align with mobile behaviors. In this exclusive excerpt from his new book, Mobile First!, Luke Wroblewski explains how to do all that.

More from A List Apart

Columnists

Nishant Kothary on the Human Web

Buy Him A Coffee

Doing effective work often depends on the cooperation of colleages. Many of us struggle with this aspect of our jobs. Our very reasonable explanations fall on deaf ears. We’re not charismatic or extroverted, and people tune us out. We’re good at what we do, but we’re not “born leaders.” Actually, it’s not arcane knowledge or inborn talent that gives you the ability to win friends and influence people. Nishant Kothary realized that being influential is a skill that you can (and should) develop.

From the Blog

On Our Radar: Pretty Advanced Machine Learning

Between bots and blogging, newsrooms are getting into Slack in some very cool ways (take some inspiration and apply for a Knight-Mozilla Fellowship!). Plus more recommended reading: revisiting Cameron’s World; the joy of generalists; the finer points of faving; and one really excellent gif of cats.

Building to Learn

Whether you're just getting started on the web, or trying to pick up a new framework, Susan Robertson has a radical idea: build something that interests you. Sure, there are courses and tutorials out there to walk you through it, but a project you're actually excited about will help you solidify those skills and make them easier to recall when you need them most.