Today’s game consoles may offer subpar web experiences with little browser choice, but that doesn’t mean we can ignore them. More than one in eight internet users in the UK, US, and France—and nearly one in four American teens—uses a game console to get online. As more console makers offer internet-capable devices—and as smart TVs continue to enter the market—now is the time to plan how our sites will adapt to these new contexts. Learn how to test your web content on phone consoles; handheld consoles like Sony PSP and Nintendo DS; and TV consoles like Nintendo Wii, Sony PS3, and Microsoft Xbox 360.
We’ve all heard about the painful transition newspapers and magazines are going through. Two decades after the arrival of the web, the search for durable, profitable business models that make sense in the digital age goes on. And it isn’t going well. Advertising, subscriptions, and data-as-service have failed. Now is the time for web developers, designers, and digital strategists of all stripes to lead experiments with making (and saving) money from the things technology and the web are good at.