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Issue № 406

More productive relationships; less prescriptive styles

Axiomatic CSS and Lobotomized Owls

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Managing flow content can get unwieldy—too many class selectors can become a specificity headache, nested styling can get redundant, and content editors don’t always understand the presentational markup. Heydon Pickering offers an unexpected option for handling cascading styles more efficiently: a variation on the universal selector.

The Specialized Web: Working with Subject-Matter Experts

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Content strategists often rely on the specialized knowledge of subject-matter experts (SMEs) to get the job done. But that job isn’t always straightforward; it’s complicated by different perspectives, communication styles, and project goals. Amanda Costello shows us how people skills—and the right mindset—can lead to better collaboration with SMEs and a smoother process from start to finish.

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