As we’ve adopted responsive design—componentizing our interfaces, establishing breakpoints, and thinking content-out instead of canvas-in—we’ve learned that there’s more to it than just changing our techniques. We have to change the way we talk about (and act on) the principles of good responsive design. In this excerpt from Chapter 5 of his new book, Responsive Design: Patterns & Principles, Ethan Marcotte explores the philosophical and practical frameworks that can guide our responsive work.
Every organization is different, with their own internal processes, stakeholder needs, and customer expectations—meaning that there’s no one right way to approach a responsive redesign project. What’s right is what’s right for your company, as Karen McGrane explains in her new book, Going Responsive. This excerpt looks at the pros and cons to different responsive project approaches—from beta release to big reveal and everything in between—so you can figure out the best fit for your team.