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Issue № 440

Motion with Meaning: Semantic Animation in Interface Design

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Animation is fast becoming a mainstay of interface design, but one aspect of animation rarely gets discussed. Amin Al Hazwani and Tobias Bernard argue that adding animation to interfaces fundamentally changes them and necessitates a conceptual shift—an approach the authors call semantic animation. Individual screens shouldn’t be treated as separate entities if the transitions between them are animated; the entire experience is one continuous space.

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