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Issue № 278

In Defense of Readers and Filling the Industry Dance-card in Hard Economic Time

In Defense of Readers

by Mandy Brown67 Comments

As web designers, we concern ourselves with how users move from page to page, but forget the needs of those whose purpose is to be still. Learn the design techniques that create a mental space for reading. Use typographic signals to help users shift from looking to reading, from skimming along to concentrating. Limit distractions; pay attention to the details that make text readable; and consider chronology by providing transitions for each of the three phases of the online reading experience.

Filling Your Dance Card in Hard Economic Times

by Pepi Ronalds18 Comments

In space no one can hear you scream, and in a global economic meltdown, no industry, not even web design, is safe. But as a web designer, your skills and products are suited to ride out hard times, as long as you stay busy. Learn the seven steps to (relative) security in good times or bad: 1. Keep clients happy. 2. Know your goals. 3. Use your initiative wisely. 4. Communicate. 5. Put in a full day's work. 6. Do it right. 7. Find the love.

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From the Blog

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The web doesn’t do “age” especially well. Any blog post or design article more than a few years old gets a raised eyebrow—heck, most people I meet haven’t read John Allsopp’s “A Dao of Web Design” or Jeffrey Zeldman’s “To Hell With Bad Browsers,” both as relevant to the web today as when they were first written. Meanwhile, I’ve got books on my shelves older than I am; most of my favorite films came out before I was born; and my iTunes library is riddled with music that’s decades, if not centuries, old.

Valediction

When I first met Kevin Cornell in the early 2000s, he was employing his illustration talent mainly to draw caricatures of his fellow designers at a small Philadelphia design studio. Even in that rough, dashed-off state, his work floored me. It was as if Charles Addams and my favorite Mad Magazine illustrators from the 1960s had blended their DNA to spawn the perfect artist.