A List Apart

Menu
Issue № 364

If it can be done, users will want to do it on mobile. Is your content ready? Karen McGrane shows you the way.

Uncle Sam Wants You (to Optimize Your Content for Mobile)

by Karen McGrane · 8 Comments

Thirty-one percent of Americans who access the internet from a mobile device say that’s the way they always or mostly go online. For this group, if your content doesn’t exist on mobile, it doesn’t exist at all. The U.S. government has responded with a broad initiative to make federal website content mobile-friendly. Karen McGrane explains why this matters—and what you can learn from it.

Your Content, Now Mobile

by Karen McGrane · 15 Comments

Making your content mobile-ready isn’t easy, but if you take the time now to examine your content and structure it for maximum flexibility and reuse, you’ll have stripped away all the bad, irrelevant bits, and be better prepared the next time a new gadget rolls around. This excerpt from Karen McGrane’s new book, Content Strategy for Mobile, will help you get started.

More from A List Apart

Columnists

Nishant Kothary on the Human Web

“Buy Him A Coffee”

Doing effective work often depends on the cooperation of colleages. Many of us struggle with this aspect of our jobs. Our very reasonable explanations fall on deaf ears. We’re not charismatic or extroverted, and people tune us out. We’re good at what we do, but we’re not “born leaders.” Actually, it’s not arcane knowledge or inborn talent that gives you the ability to win friends and influence people. Nishant Kothary realized that being influential is a skill that you can (and should) develop.

From the Blog

On Our Radar: Pretty Advanced Machine Learning

Between bots and blogging, newsrooms are getting into Slack in some very cool ways (take some inspiration and apply for a Knight-Mozilla Fellowship!). Plus more recommended reading: revisiting Cameron’s World; the joy of generalists; the finer points of faving; and one really excellent gif of cats.

Building to Learn

Whether you're just getting started on the web, or trying to pick up a new framework, Susan Robertson has a radical idea: build something that interests you. Sure, there are courses and tutorials out there to walk you through it, but a project you're actually excited about will help you solidify those skills and make them easier to recall when you need them most.