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Design is on a roll. Client services are experiencing a major uptick in demand, seasoned design professionals are abandoning client work in favor of entrepreneurship, and designer-co-founded startups such as Kickstarter and Airbnb are taking center stage. It’s becoming increasingly difficult to ignore the fact that design has a massive role to play in the evolution of the web and the next generation of web products. The result, says Cameron Koczon, is that designers have now been given a blank check, one that lets web designers band together as a community to change the way design is perceived; change the way products are built; and quite possibly change the world.
Bookmarklet apps like Instapaper and Readability point to a future where content is no longer stuck in websites, but floats in orbit around users. And we’re halfway there. Content shifting lets a user take content from one context (e.g. your website) to another (e.g. Instapaper). Before content can be shifted, it must be correctly identified, uprooted from its source, and tied to a user. But content shifting, as powerful as it is, is only the beginning. Discover what’s possible when content is liberated.