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Travis McKnight

Travis McKnight is a content strategist at Portent who strives to combine exceptional UX with intimate storytelling. He spends most of his time clinging to the side of cliffs, reading the news, and stirring up trouble in Dungeons & Dragons campaigns. You can follow his Twitter ramblings @Khellendos.

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The Untapped Power of Vulnerability & Transparency in Content Strategy

Vulnerability and transparency are strengths masquerading as weaknesses. Together, they create empowering and meaningful content that can deeply engage your users, transcending mere conversion to build lifelong customer loyalty. Travis McKnight shows how to turn even your company’s worst problems and mistakes into powerful content strategies.