Ian Lloyd runs Accessify.com, a site dedicated to promoting web accessibility, and is an active member of the Web Standards Project. Not long after you read this, he’ll be fleeing UK for a year around the world, so be prepared for delays in him answering emails — we hear the Fijian internet cafés have some catching up to do.
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No matter how carefully you design and structure your site, visitors will sometimes request missing, moved, or non-existent pages. A well tempered 404 error page will plunge these visitors back into the flow of your site. Ian Lloyd shares strategies for crafting the perfect 404.